If you’re growing fast or managing more money than ever, you might be asking: “Do I really need a CFO?” The answer may be yes—especially if any of these five signs sound familiar:
- You lack financial clarity. You don’t know exactly what’s coming in, what’s going out, or where you’re losing profit. Without this clarity, you’re flying blind.
- You’re not forecasting. Planning for the next 6–12 months feels like guesswork. You’re reacting instead of proactively steering the ship.
- Cash flow feels chaotic. Despite healthy revenue, you’re constantly stressed about covering expenses. This indicates a lack of cash flow management.
- You’re considering funding or loans. But you don’t have the financial reporting or strategic plan needed to win over investors or banks.
- You spend too much time on money tasks. Instead of leading, you’re managing QuickBooks, tracking receipts, and stressing over unpaid invoices.
A fractional CFO can step in to build processes, introduce tools, and lead financial strategy. At ELZ, we help businesses install the dashboards, habits, and strategic plans needed to thrive.
Hiring a CFO isn’t just for big companies. It’s for smart ones.